Order 2 Cash

Order 2 Cash


That's what it's about. Without the right context, it is virtually impossible to find the right candidates for our clients.

And yet we have been doing that with great success since 2000 — finding the right candidates. How? By focusing on that context: the Order to Cash process (O2C).

Because when you know exactly how a business process works, you also know what a candidate can contribute to that process. That is why we not only look at the job description of a vacancy, but also at the position in the O2C process that needs to be filled and at the person behind the CV.

For example, our recruitment consultants may make an alternative proposal — not based on the job description, but rather based on its position in the O2C process, which ultimately makes this process more efficient.

What is Order 2 Cash?

When we list the benefits of an efficient Order 2 Cash process, it seems like the holy grail of many an organization — and in a way, it is.

An O2C process that functions optimally results in better delivery reliability, shorter lead times, lower Days Sales Outstanding and ultimately an accelerated cash flow — the end result being extra flexibility, resilience and greater customer satisfaction.

Order 2 Cash
Order 2 Cash

Keser & Order 2 Cash

Our role in the O2C (Order to Cash) process is specialized in optimally managing personnel within this context — thereby ensuring or even enhancing the O2C process of the organization.

For this, we rely on years of experience in both recruiting and sourcing, as well as with the Order 2 Cash process itself.

The 5 Steps of the O2C Process

Having an O2C process is not a choice or part of the business philosophy — in every organization, the O2C process is in operation to varying degrees. Therefore, contribution to this process can be made in any organization.

The O2C process consists of five general steps, for which we provide specific staffing solutions.

1. Quote

The process preceding the order, where the focus is on the quotation (quote).

  • Inside sales
  • Export/Account management
  • Pricing analyst
  • Tender coordinator

2. Order Management

Managing and monitoring the order. Clarity is crucial in this step.

  • Order Entry
  • Customer Care / Service
  • Order Management
  • After Sales
  • Claims Handler
  • Order manager

3. Order Fulfillment

Fulfillment is the core process of delivery. Depending on the organization's structure, fulfillment includes procurement, production, inventory management, and planning.

  • Purchaser/Buyer
  • (Supply Chain) Planner
  • Transport Coordinator
  • Logistics

4. Cash Management

This step focuses on adhering to agreements and conditions from step 1 (Quote) and contributes to a minimal DSO (Days Sales Outstanding) — as well as delegating any problems to ensure a successful order delivery.

  • Accounts Receivable and Payable
  • Credit Control
  • Treasury
  • Credit Analysis
  • Accounting

5. Reporting & Improvement

To continually improve the organization, it is essential to inventory, measure, and provide feedback on processes. Reporting & Improvement focuses on this crucial process.

  • Business Analysis / Controlling
  • Lean/Six Sigma consultant
  • Supply chain consultant
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